The latest ‘Econsultancy’ blog post is titled “Content marketing case study: City Index and The Trading Academy”.

Ben davis says, “It’s always refreshing to see companies in old-school industries ploughing a load of money into content marketing.

When I say old-school, I’m talking about companies that have traditionally been fairly forward-thinking in terms of IT and tech, but not necessarily in backing marketing with anything other than straight ad spend on paid media”.

Content marketing case study: City Index and The Trading Academy

‘Econsultancy’ Blog

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