‘Right message, right person, right now: four steps to delight customers in real time’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Right message, right person, right now: four steps to delight customers in real time”.

Daniel Guest says, “The marketer’s dream of getting the right message to the right person at the right time is now not only a reality, but for many the right time has become ‘right now’.

In the third post on real time customer intelligence we examine four steps to delight customers in the ’live contact zone’”.

Right message, right person, right now: four steps to delight customers in real time