‘Google is Poised to Revolutionize Consumer Retail’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Google is Poised to Revolutionize Consumer Retail”.

JP Gownder says, “nfrastructure professionals are now all too familiar with the dynamics of bring-your-own (BYO) technology and devices: Their workers walk into the office with consumer technology all the time. This post is one in a continuing series on how consumer retail stores act as de facto extensions of the IT department in today’s BYO world.

The rumors have abounded for more than six months: unconfirmed whispers that Googlewill open up its own major chain of consumer retail stores. The company has dipped its toes into the retail waters with Chromebook-focused kiosks in the U.S. and the U.K. over the past few years, with installations inside larger retailers like Best Buy, Dixons, and Currys”.

Google is Poised to Revolutionize Consumer Retail

The Forrester Blog