The latest ‘Econsultancy’ blog post is titled “Responsive email design: 10 great examples”.

Andrew King says, “It seems that more and more brands are jumping on the responsive email design bandwagon lately.

And rightly so, Litmus announced this month that mobile opens reached a record high of 47%! They are also predicting that mobile opens will reach over 50% by the end of the year.

One trend that I’ve also recently started to notice and something I can see becoming much more popular in the near future is tablet optimization. This is achieved with media queries that specifically target the screen sizes of tablet devices or larger smartphones.

The Expedia and Playstation emails below are particularly good examples of how this should be done”.

Responsive email design: 10 great examples

‘Econsultancy’ Blog

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