‘Making Multi-Screen Campaigns More Engaging’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “Making Multi-Screen Campaigns More Engaging: Tips From 3 Pioneers At #AWX”.
Lauren Litwinka says, “Welcome back to Marketing Land’s coverage of Advertising Week 2013! The afternoon of Day 2 assembled an esteemed panel of pioneers in the multi-screen campaign space. Lead by moderator Suzan Gursoy, Publisher of ADWEEK, the trio of speakers included Ritu Trivedi, SVP, Digital Strategy & Partnerships, MEDIAVEST, Karen Starns, Edwards GM Bing Consumer Marketing, MICROSOFT, and Aimee Duell EVP Brand Partnerships, BELIEVE ENTERTAINMENT GROUP”.
Making Multi-Screen Campaigns More Engaging: Tips From 3 Pioneers At #AWX
Marketing Land
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