‘Preparing for the W3C’s customer experience data standard’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Preparing for the W3C’s customer experience data standard”.

Ian McCaig says, “The W3C is the global body setting standards for the web.  In the past its helped to codify vital online standards such as HTML and CSS but its yet to tackle the issue of the many different types of marketing data that websites now produce and manage.  

This is now set to change with the introduction later this year of a new digital data standard that has the potential to revolutionise the way that every website handles marketing data”.

Preparing for the W3C’s customer experience data standard

‘Econsultancy’ Blog