‘Five Best-Practices to Increase Registration Conversion’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Five Best-Practices to Increase Registration Conversion”.
Bill Powenka says, “A thriving B2B website requires the coming together of many elements to deliver an exceptional experience for your site visitors, leading them down the path you want them to take. For many organizations, that path leads to converting highly qualified visitors to prospects or, better yet, customers.
A critical consideration in the lead conversion process is the registration system, which acts as the point of entry into your marketing funnel—when the anonymous visitor becomes a registered user. That is the moment site visitors make the transition to high-value assets”.
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