The latest article on HubSpot blog is titled “Personalized Calls-to-Action Convert 42% Better [New Data]”.

Anum Hussain says, “Whenever I go to Amazon, I see Harry Potter products all over the page. Why? Because I love Harry Potter. Duh.

But from a business perspective … it’s because Amazon has become incredibly smart at how they understand visitors coming to their site, and catering the right information to them for their interests. For quite some time now, we’ve been discussing the importance of such personalized calls-to-action on your website”.

Personalized Calls-to-Action Convert 42% Better [New Data]

HubSpot

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