‘Should You Care About Blog Comments?’ – HubSpot
The latest article on HubSpot blog is titled “Should You Care About Blog Comments?”.
Ginny Soskey says, “Ever since I got into marketing, I’ve chatted regularly with bloggers. Some wrote for fun — tiny blogs that chronicled their day-to-day lives. Some were entrepreneurs, using blogs to launch businesses. Others wrote for giant organizations, trying to keep a steady stream of leads flowing in. And while they all had different goals, writing styles, people to please, and topics to touch on, they had one thing in common: confusion about comments’ value.
When these bloggers all had begun their jobs, lots of people hailed comments. They were the great equalizer of online publishing! Now, commenters were just as important as the publisher. Rejoice!“.
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