‘A six step guide to using Twitter for competitor analysis’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “A six step guide to using Twitter for competitor analysis”.
David Moth says, “Competitor analysis is an excellent way for businesses to map out their fledgling social strategy or give existing social channels a shot in the arm.
After all it pays to learn from the best and the beauty of social is that a huge amount of useful data is publicly available.
It does take time and a bit of skill to mine that data, but luckily there are a number of free tools available to automate at least part of the process”.
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