‘2 Twitter Changes Making Life Easier for Big Brands′ by Jay Baer
Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “2 Twitter Changes Making Life Easier for Big Brands″.
Baer says, “In this bandwidth-challenged-from-a-hotel edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new move to enable direct messages to be sent and received even if both parties are not following one another. This has always been one of the quirks of Twitter, that you had to “follow back” to exchange DMs. In some ways”.
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