‘How to Improve Your Conversion Rates with a Faster Website’ – MOZ Blog
The latest MOZ blog post is titled “How to Improve Your Conversion Rates with a Faster Website”.
Zoompf says, “Back in August the team at Zoompf published a joint research study with Moz analyzing How Website Speed Actually Impacts Search Ranking. In this research, a surprise result showed no clear correlation between page load time and search ranking. This confounded us, since we expected to see at least some small measure of correlation, especially after Googleannounced in 2010 that site speed would have a partial impact on search ranking. We did, however, observe a correlation between “Time to First Byte” and search ranking, and we delved into more detail in our follow-up post“.
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