‘Persona Wants to Protect Your Online Reputation’ – ‘Mashable’

Rebbecca Hiscott says, “Facebook meltdowns and celebrity Twitter feuds are entertaining from the outside, but they’re much less amusing when your own career is at stake.A new reputation-management tool called Persona wants to prevent your next social media gaffe. The service monitors your Twitter, Facebook and Google+ accounts and sends you an email or SMS alert when it identifies potentially offensive material”.