The latest article on ‘Business 2 Community’ is titled “LinkedIn Throws its Hat into the Content Marketing Ring with Product Pages”.

Alex Baker says, “Social network for professionals, LinkedIn moved to boost its standing as a content marketing platform this week with the introduction of “Showcase Pages.” These new page offerings provide brands with the opportunity to create pages for specific products, and are different from the “Company Pages” that LinkedIn introduced last summer.

“Starting today, LinkedIn members will be able to follow the specific brands and products they care most about that have Showcase Pages,” explained LinkedIn in a post on their official blog”.

Business2Community.com

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