‘How Free Is the Freelance Writer to Claim the Copy?’ – HubSpot
The latest article on HubSpot blog is titled “How Free Is the Freelance Writer to Claim the Copy?”.
Barry Fieldman says, “I’m going to write this post for HubSpot. Their readers rock (you know that).
But grrrr. Their ruthless editorial staff may justslash and thrash it, change the headline to anything they damn well please, and publish it with my name on it.
Fair? Foul? Whose article is this?
Clearly, with my name on it we’re talking about my personal brand, right? Sure, it’s theiraudience and so their editor’s job is to reflect their company’s brand and voice. But, but, but … if my reputation is on the line, shouldn’t I have the final word on a piece composed of my words?”.
Comments are closed.
