‘Email Marketing: One question to ask yourself before you write another subject line’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Email Marketing: One question to ask yourself before you write another subject line”.

Emily Munns says, “I spend a healthy portion of my day exchanging emails with our Research Partnersto help keep our testing projects running smoothly.

When it comes time to sift through a pile of emails flooding my inbox after a long day at the office, my eagerness to open, read and take action is all but diminished.

So, how do I sort through the clutter?

The same way a lot of people do – by looking for what I can delete first.

The one element your subject line needs the most

If there is one thing customers want most in a subject line, it is relevance”.

Email Marketing: One question to ask yourself before you write another subject line

MarketingExperiments Blog