‘How Consumers Are Shopping For The 2013 Holidays’ – Aweber Blog
The latest ‘Aweber’ blog post is titled “How Consumers Are Shopping For The 2013 Holidays”.
Amanda Gagnon says, “Shoppers crowded outside automatic doors, their puffs of cold breath in the frosty air, as always. But that might have been the only thing that remained the same for this year’s Thanksgiving weekend shopping.
Several retailers opened early, offline merchants capitalized on Cyber Monday and even the sales figures broke with tradition:
Black Friday
Total Black Friday revenue fell 13.2% from 2012 figures. Even so, NBC News reported that US online sales rose 17.3% on Black Friday due to the 59 million Americans who shopped e-stores“.
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