‘Email Marketing And Social Media Marketing Should Be BFFs In 2014’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “Email Marketing And Social Media Marketing Should Be BFFs In 2014”.
Genia Stevens says, “According to research performed by ExactTarget, approximately 95% of us check our email on a daily basis and 77% of us prefer to receive marketing and sales related messages via email. Those are the kind of statistics that make marketers stand at attention.
Even though email has competition from social networks, if you regularly receive email from Facebook, Twitter or LinkedIn, this is a huge statement from the three largest social networks in the world. That statement is: email is still very important. I can’t think of a single social network that doesn’t require users sign-up using a valid email address“.
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