The latest MOZ blog post is titled “Building SEO-Focused Pages to Serve Topics & People Rather than Keywords & Rankings – Whiteboard Friday”.

Rand Fishkin says, “With Google getting better and better at recognizing the true relevancy of pages, we can’t stay focused on keywords. In today’s Whiteboard Friday, Rand explains how focusing on the right topics and being relevant to the right people can drive more valuable traffic than simply ranking for keywords“.

Building SEO-Focused Pages to Serve Topics & People Rather than Keywords & Rankings – Whiteboard Friday

MOZ Blog

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