‘How Marketers Use Big Data To Prey On The Poor’ – Business Insider
The latest article on Business Insider is titled “How Marketers Use Big Data To Prey On The Poor”.
Aaron Taube says, “A report published Wednesday by the Senate Commerce Committee says that data brokers are targeting poor consumers by grouping them based on their financial vulnerability.
According to the report, marketers who purchase this data then use the information to sell risky financial products to the people who can least afford them“.
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