‘5 Key SEO Questions for B2B Companies’ – ‘Mashable’

Jasmine Sandler says, “Much has been said about the volume and quality of backlinks to your B2B or corporate website, determining your SEO success. That will be covered in a part II of this SEO article for B2B marketers.But what about the importance of SEO on your website? This is what you have immediate control over and when optimized appropriately, will drive the most immediate returns (in SEO page 1 Google visibility). But the ongoing Google changes, sometimes at a whim and seemingly meant to penalize B2B sites, are making it harder for B2B marketers to stay in top.

Here are 5 ways B2B or corporate websites can evaluate their on-site SEO program to have 2014 success in SEO“.