The latest article on Business Insider is titled “Facebook’s Demographics Show Why No Other Social Network Can Match Its Potential For Marketers”.

Cooper Smith says, “Who’s on Facebook? The short answer, of course, is everyone. And that’s why every company and brand needs to seriously consider a major presence on the platform, as well as a Facebook-specific content strategy.

But digging into the demographic data reveals more specific and compelling reasons why marketers should be active on Facebook, such as the fact that despite recent news coverage about how Facebook is getting older, it’s still strongest in the young adult age bracket so precious to many marketers“.

Facebook’s Demographics Show Why No Other Social Network Can Match Its Potential For Marketers

Business Insider

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