‘How to Get Existing Leads to Do Your Email Marketing for You’ – HubSpot

The latest article on HubSpot blog is titled “How to Get Existing Leads to Do Your Email Marketing for You”.

Diana Urban says, “While the days of sending a newsletter email blast to your entire marketing database are over (or should be), email marketing isn’t dead. In fact, if you do email marketing right, you can generate tons of new leads.

“But I’m only emailing my existing leads,” you might say with trepidation. “How can I possibly get new leads from my email marketing?”

Simple: Get your leads to do your email marketing for you by encouraging them to share the offer they just signed up for with their friends and colleagues. This is easier to accomplish than you may think“.

How to Get Existing Leads to Do Your Email Marketing for You

HubSpot