‘Content Marketing Forecast for 2014’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “Content Marketing Forecast for 2014 [Infographic]”.
Tim Scott says, “What is the first thing consumers do when they come across an advertisement or if they come to know about a particular product through a friend? Yes, they look for more information online. To get the best information they read about the product on a company’s website, watch videos related to that product, read reviews of others and finally they arrive at a purchase decision. In this whole process, consumers go through content like blogs, articles, reports, etc. on different social media platforms.
The Current State of Content Marketing
Marketers release lot of content online in order to educate their target audience. This content is in the form of infographics, blogs, articles, press releases, ebooks, whitepapers, etc“.
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