The latest article on ‘Business 2 Community’ is titled “5 Essential Steps to Success in Social Media Marketing”.

Heather Smith says, “Social media accounts for 27 percent of all time spent online and has become a popular way for customers to discover and research brands, and for marketers to reach out to potential customers. 93 percent of marketers currently say they use social media for business, and in 2013 there was a surge in popularity of new networks like Pinterest, Vine, and Instagram. This year, expect more sites, specifically Google+, to gain additional traction and become a people’s daily lives. Before businesses jump into social media, here are the five essential steps to success in social media marketing“.

Business2Community.com

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