The latest ‘MarketingExperiments’ blog post is titled “Prominence: Design and layout lessons from Windows 8”. John Nye says, “Small tiles, big tiles, wide tiles, blocks of tiles. Some are self-appointed, some are pre-downloaded and some lead to a miniature world that you love to get lost in like a good book or an Oscar-winning flick. Tiles are a key component of the latest Windows operating system invading PCs, tablets and Windows phones. The technology behind this software teaches us a lot about prominence – the size and location of an object. In this MarketingExperiments Blog post,... [...]

The latest ‘Econsultancy’ blog post is titled “The inexorable usefulness of Twitter to publishers and authors”. Ben Davis says, “I’m trying my best to sound literary in this post – the pseud’s headline, the confessional first line. I was tweeted by an author this morning. The whole uplifting experience was enough to slap me in the face with the wet fish of Twitter’s usefulness to the author and publisher. I thought suddenly, I should write this up for the blog! One of the great things about the blog is the opportunity it affords us to commit the bonne pensée... [...]

The latest article on ‘The Forrester Blog’ is titled “Facebook at MWC: The World Is Shifting Mobile”. Thomas Husson says, “Together with Nokia X announcement this morning and Samsung Galaxy S5 later today, one of the most expected events of Day 1 at Mobile World Congress was Mark Zuckerberg’s keynote. He did not announce anything new and mostly shared his vision of the Internet.org coalition. Facebook wants to connect up to 3 billion people in the next five years. Facebook already has numerous agreements with telecom operators worldwide – especially in emerging countries where... [...]

The latest post on ‘ReadWrite’ is titled “How The Visual Web Could Achieve Its Potential”. Lauren Orsini says, “From today’s vantage point, it looks like nothing will slow the momentum of the Visual Web. Selfies, pins, memes, and other picture formats are now dominating our once text-based Web. Sites like Pinterest, Tumblr, and Instagram don’t just rule mobile; they also boast the youngest, hippest audiences coveted by marketers and startups alike. It’s no wonder that in 2013,the Visual Web became a billion-dollar trend, sparking skyrocketing valuations for the leading... [...]

The latest article on ‘Business 2 Community’ is titled “Did You Think Facebook Hashtags Did Not Matter? Think Again”. Erin Ryan says, “Many businesses may not see the value in Facebook hashtags, even though there was an outcry for them from general users. Some think that they aren’t useful or may even hurt their posts on their Facebook Pages. The truth is, there is a right and wrong way to create hashtags and depending on how you use them they can either be helpful or hurtful. The wrong way to use a Facebook hashtag is by making up a word. This will definitely be useless... [...]

The latest article on HubSpot blog is titled “How to Choose the Right Fonts for Your Marketing”. Jesse Mawhinney says, “Do you ever wish it was the 1960’s and you were a Creative Director in a booming Madison Avenue agency? Every now and again the creative spirit in all of us longs for the old days of marketing. You know, the era when marketing was defined by clever copywriting, artful advertising and an eye for the finest design details. As inbound marketers, it can be easy to get caught up in a never-ending cycle of producing content, keeping up with the fast pace of the... [...]

The latest post on ‘Mashable’ is titled “Facebook Reroutes Its Email to Your Inbox”. Chris Taylor says, “Did you know you had a Facebook.com email address? If you’re on the social network, you did from 2010 until now. Facebook decided to mothball the service Monday, citing low user numbers. But what Facebook is doing instead may cause more trouble than the company anticipates. That’s because any Facebook.com email will now be rerouted to the email address you gave Facebook when you signed up. In other words, any one of Facebook’s 1.3 billion active users can... [...]

The latest ‘Econsultancy’ blog post is titled “Seven ways for marketers to collaborate with IT for better customer experience”. Maria Wasing says, “Customer experience management is fast becoming the core pillar of effective digital marketing and data has a critical role to play.   However, it seems that many marketers do not have access to the data they need to improve customer experience. In our recent research, only 29% of marketers told us that they have access to any kind of data in real-time, which is essential for effective customer experience management. This... [...]

The latest post on ‘Mashable’ is titled “Social-Media Traffic to News Sites Has Increased 57% Since 2009”. Rebecca Hiscott says, “Well, this is no surprise: Digital has far surpassed print in the way we consume news. More than half of all Internet users are plugged in to some form of social media, which means they’re most likely coming into contact with the breaking news other users share on those platforms. This is especially true of Twitter, where stories can go viral long before they see print. In fact, 64.5% of Americans consume their news online, and traffic to news... [...]

The latest ‘Econsultancy’ blog post is titled “New Year marketing resolutions you shouldn’t break in 2014”. Darren Goldie says, “It’s February and already, according to a number of statistical sources, around a quarter of us have failed to uphold our New Year’s resolutions. Interestingly, 39% of people in their twenties achieve their resolution each year compared to only 14% of people over 50. That’s interesting given the prevailing attitudes towards younger generations. In the same vein, marketers are mapping out the conversations they want to have this... [...]