‘Critical website conversion path elements’ – MarketingSherpa Article
MarketingSherpa has published an article titled “Critical website conversion path elements”.
Daniel Burstein says, “‘ Sometimes less is more. But which elements of your sales or lead generation path are critical for conversion? Which ones are just getting in the way?
“We learned that we were trying to include too much. When we took elements out, our lead conversion dramatically improved,” a Benchmark Report survey response stated.
In this MarketingSherpa Chart of the Week, we’ll take a look at data from the Website Optimization Benchmark Report survey to help optimize your website’s funnel“.
Comments are closed.
