The latest article on  ‘Marketing Land’ is titled “Gmail Promotions Tab Gets Visual Punch: Google Testing Image-Driven Grid View”.

Ginny Marvin says, “It’s like Pinterest for your inbox. Today, the Visual Web is coming to email with Google’s latesttest of a grid view in the Gmail Promotions tab. The grid presents marketing emails in a “pin-like,” image-driven fashion by surfacing images within emails and displaying them right in the user’s inbox.

The images — now cached and delivered from its own servers – thanks to Google’s move at the end of last year — are displayed along with brand logos and names and the traditional email subject lines. The emphasis in the grid view, though, is on the image first, offer second“.

Gmail Promotions Tab Gets Visual Punch: Google Testing Image-Driven Grid View

Marketing Land

Sharing is caring