The latest article on  ‘Marketing Land’ is titled “Google Moves Universal Analytics Out Of Beta”.

Amy Gesenhues says, “Since first being offered in October of 2012, Google announced today Universal Analytics is now out of beta, making all the features, reports and classic analytics tools — including remarketing and audience reporting — available to everyone.

According to the announcement:

Universal Analytics is the re-imagining of Google Analytics for today’s multi-screen, multi-device world and all the measurement challenges that come with it… Today we’re happy to finally announce: Universal Analytics is out of beta and everyone can use it with the same robust set of features you’re used to with classic Analytics“.

Google Moves Universal Analytics Out Of Beta

Marketing Land

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