The latest article on HubSpot blog is titled “One Way to Future-Proof Your SEO”.

Shawn Segundo says, “We reside in a digital world of 301s, 404s, anchor text, link building, and keyword metrics. Search engines continue to evolve and become smarter and more efficient at deterring would be SEO-bandits, and the people keeping up with this knowledge are doing everything they can to stay relevant, and keep up with the changes.

This is not necessarily a bad thing, as there is immense value in being up to date with the latest trends and tactics, but let’s be completely honest with ourselves — it is exhausting“.

One Way to Future-Proof Your SEO

HubSpot

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