‘Want to Squeeze More Conversions Out of Your Landing Pages?’ – HubSpot
The latest article on HubSpot blog is titled “Want to Squeeze More Conversions Out of Your Landing Pages? Read This”.
Ginny Soskey says, “Let me guess … your boss wants you to get even more leads this month than last. Maybe you’ve got some big initiative planned with lots of moving pieces and a ton of team support. Maybe it’s just you trying to keep your head above water and squeeze out some extra leads.
Regardless, you should know that you don’t always have to take on huge campaigns to move the needle — sometimes little changes can make a big difference, especially on your landing pages. That’s the closest point to conversion, after all.
But even focusing on landing pages alone to increase lead gen can feel daunting. Do you start by testing the headline? The button copy? Or just completely overhaul the page design?“.
Want to Squeeze More Conversions Out of Your Landing Pages? Read This
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