‘8 Signs You Should Invest in Marketing Automation’ – HubSpot
The latest article on HubSpot blog is titled “8 Signs You Should Invest in Marketing Automation”.
Alisa Meredith says, “Can you generate, nurture and convert leads on a website without using marketing automation? Sure you can.
Should you? That’s a decision for you to make, but here are eight signs that it’s time to implement automation to your Inbound Marketing efforts.
1) Your Website is not Generating Leads
You set up a “Contact Us” form and you’re waiting for the leads to pour in? Since people typically only reach out to a business when they’ve nearly made up their minds to hire you, the contact form is used more often by spammers, “Hey, I like your site, but you’re not getting the exposure you could on Google …” than be actual leads“.
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