‘19 Social Media Facts That Every Marketer Should Know’ – ‘Mashable’

Samantha Murphy Kelly says, “Most brands, by now, recognize the power of social media and understand it’s not just a passing fad. In fact, if Facebook were a country, it would have the third-highest population, behind China and India. And more people these days own a mobile device than a toothbrush.

Erik Qualman, author of “Socialnomics” and the creator of the popular video series of the same name, has released a new clip filled with fascinating social media stats and how marketers are using this to reach out to consumers.

While brands seek out their “Oreo”-moment with real-time marketing messages, they’re now looking beyond just Facebook and Twitter“.