The latest article on  ‘Marketing Land’ is titled “AOL Lands 450+ Million New Viewers In Microsoft Video Distribution Deal”.

Ginny Marvin says, “Today, AOL announced a portion of its library of nearly 900,000 videos as well as original series and 15 channels will be available on Microsoft video platforms including MSN, and Bing Apps on Windows and Windows Phone. The video distribution deal, set to launch this summer, will give AOL broad access Microsoft’s audience. Microsoft claims MSN alone has an audience of 450 million unique visitors each month.

In March, AOL ranked third behind Google and Facebook in US unique video viewers with 69.4 million according to comScore. The company’s brands including HuffPost Live, TechCrunch and Moviefone and partners such as TMZ and ESPN will be included in the distribution deal.

Both Microsoft and AOL will be debuting original content to ad buyers at the Digital NewFronts in New York next week”.

AOL Lands 450+ Million New Viewers In Microsoft Video Distribution Deal

Marketing Land

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