The latest article on HubSpot blog is titled “How Online Schools Are Using Blogging to Attract Prospective Students”.

Taylor Corrado says, “Online education has grown consistently in the U.S. according to The Sloan Consortium’s 2013 Survey of Online Learning Report — a yearly study on the growth of online education.

With the nature of these schools being to enroll students in online courses, having a clear online marketing strategy is an obvious need to attractprospective students. Many of these online schools have established an engaged social network on Facebook and LinkedIn, while others have adopted a content strategy to answer important questions from both prospective students and their parents by posting educational blog posts on their website”.

How Online Schools Are Using Blogging to Attract Prospective Students

HubSpot

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