‘Facebook Users Engage With Brands Most on Fridays’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “Facebook Users Engage With Brands Most on Fridays”.
Ayaz Nanji says, “Facebook users engage with brands more on Fridays than on other days of the week, according to a recent report from Adobe.
Some 15.7% of all impressions in the quarter occurred on a Friday—the most of any day, the analysis of Facebook post and ad interactions in 1Q14 found.
Thursday had the second highest share of impressions (14.5%), and Sunday had the lowest share (13.4%).
Moreover, one quarter (24.7%) of all brand video views in the quarter occurred on a Friday; again, Sunday had the lowest share (6.4%) of brand video views”.
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