‘So Long Cookies, Hello Mobile Registration’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “So Long Cookies, Hello Mobile Registration”.
Derek S. says, “With mobile looking like it’s taking over the world, it’s important for companies to think of new ways to market toward mobile consumers.
With the release of its new Mobile Registration Solution for its Customer Profile Management Platform, Janrain is hoping to make company interactions with consumers more personal.
The new solution allows for customers to log in with a single identity on a brand’s mobile site, mobile app and website. Janrain hopes that this will make for a more personalized experience for the consumer by being able to connect with them wherever they are”.
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