The latest article on  ‘Marketing Land’ is titled “Top Tips For Optimizing Your Content: 9 Experts Weigh In”.

Arnie Kuenn says, “As 58 percent of B2B marketers plan to increase their content marketing spend over the next 12 months, the amount of content created and published will continue to grow. With that, content optimization is becoming increasingly important, as even great content can’t produce results if your audience doesn’t find it.

However, many publishers struggle with content optimization and finding the balance between optimizing your content for search and for the audience the content is intended for.

I’ve asked 9 experts to weigh in on their number-one tip for content optimization, as well as the top optimization mistake they see publishers make”.

Top Tips For Optimizing Your Content: 9 Experts Weigh In

Marketing Land

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