‘What Is a Trust Seal, and Does Your Landing Page Need One?’ – HubSpot
The latest article on HubSpot blog is titled “What Is a Trust Seal, and Does Your Landing Page Need One?”.
Ginny Soskey says, “So you’re reading up on creating your first landing page, and everything seems like a no-brainer. Great headline? Check. Form that’s the proper length? Check. Customized “submit” button? Check, check, check.
Then you see “trust seals.” You stop. You’re not sure what that means or if you need to include them on your landing page.
The other suggestions seem simple — this one’s out of left field. So what do you do? Here’s what you need to know about trust seals (sometimes referred to as trust “symbols”) before slapping one on your landing page”.
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