The latest post on ‘Copyblogger’ Blog is titled “Are Join Brian Clark and Jerod Morris at Content Marketing World 2014”. Jerod Morris says, “Copyblogger Media is proud to be a sponsor and presenter at Content Marketing World 2014 — the one event in the world where you can find all the brightest and most accomplished content marketing professionals, together, at the same time. CMWorld returns to Cleveland, Ohio September 8-11, 2014. And this year they’ve lined up Oscar winning actor, director, and producer Kevin Spacey as the closing keynote! Created for motivated marketing... [...]

MarketingSherpa has released a case study titled “B2B Web Optimization: 140% surge in mobile transactions through responsive design effort”. Allison Banko says, “In the spirit of the Web Optimization Summit 2014 kickoff, today’s B2B case study from the article archives features David Ciccarelli, CEO and Founder, Voices.com, one of the agenda’s e-commerce speakers. We’ve heard Ciccarelli’s story before, as it was in a B2B Marketing Newsletter in February. So before we all meet in New York, we wanted to get the scoop on what Voices.com has been up to in... [...]

The latest article on  ‘Marketing Land’ is titled “Study: Google Takes The Lead As World’s Most Valuable Brand While Apple Drops To #2”. Amy Gesenhues says, “After holding the No. 1 spot for three consecutive years, a recent study of the top 100 most valuable global brands revealed Apple now ranks second to Google. Commissioned by communications services group WPP, the study conducted by Millward Brown found Google’s brand value has increased 40 percent year-over-year, now worth $159 billion. Meanwhile, Apple’s value has slipped 20 percent according to the... [...]

The latest post on ‘Mashable’ is titled “The 15 Fastest-Growing Internet Stocks”. Zoe Fox says, “Netflix leads public Internet companies with the fastest-growing stock prices in the last year. One year ago, on July 27, 2012, the stock closed at $58.92 per share. On Friday, it closed at $246.31, increasing 318% over the previous year. So if someone invested $100 in Netflix one year ago today, that would now be worth $418. The entertainment streaming and delivery service’s growth rate is proceeded by TripAdvisor,LinkedIn and Yahoo, which top this list”. The 15 Fastest-Growing... [...]

The latest ‘Econsultancy’ blog post is titled “45 words to avoid in your email marketing subject lines”. Christopher Ratcliff says, “Hi [insert name] welcome to our awesomely helpful blog post! ☺ There’s an art to writing a good email subject line. If it’s a personal email to somebody that knows me, they’ll be expecting something obscure, weird or occasionally offensive. However if it’s a marketing email sent to a relative stranger, there are definitely some things you’ll want to avoid. Consulting a number of experts, sources, our own research and my own... [...]

The latest article on HubSpot blog is titled “Nostalgia Marketing: Harnessing the Power of the Past”. Erik Devaney says, “This ever happen to you before? You’re in your car listening to the radio, or you’re at your desk rocking out to Spotify or Pandora, when all of a sudden … that song comes on. When you hear that song, something magical happens: The world seems to melt around you, and — in true Marty McFly fashion — you travel back in time. You’re whisked away to the past, back to the moment when that song first resonated with you. Maybe it’s a... [...]

The latest article on ‘Website Magazine’ is titled “Social Media Compliance & Data Archiving”. Pete Prestipino says, “Social media can be both a blessing and a curse for those in regulated industries (e.g. banking/finance) as communications are often sensitive in nature. Social business platform Hearsay Social, a “social business” platform for the financial services industry, recently announced an expanded partnership with several leaders in digital security and compliance (including Autonomy, Daegis AXS-One, Presensoft, Proofpoint, and Symantec) to capitalize on... [...]

The latest post on ‘Mashable’ is titled “EBay’s Massive Security Breach: What It Means for You”. Samantha Murphy Kelly says, “eBay is the latest victim of a cyberattack — and if you are one of the 145 million users with an account, you may well be affected. While eBay is urging users to update their passwords immediately (here’s how to do that), many are left wondering what this means for their data and what they can do to keep it safe. The breach, which was confirmed by investigators this week, happened in late February and early March; eBay discovered it in... [...]

The latest ‘Econsultancy’ blog post is titled “Three case studies to help improve your email marketing conversion rates”. David Moth says, “Having recently published an article about why email isn’t dead, I thought it would be useful to roundup some case studies to help marketers inject some life into their own campaigns. I’ve previously looked at how testing subject lines and segmentation can improve email marketing, but these three studies focus more on calls-to-action. Hopefully they should provide some inspiration for marketers who are in the process... [...]

The latest article on HubSpot blog is titled “9 New Insights From the 2014 Science of Email Report”. Ellie Mirman says, “The marketing industry is changing — not just from traditional to inbound, but also from gut-feeling to data-driven decision-making. As that transition takes place, we can start to see the differences between people’s perceptions — even as they relate to their own behavior — and reality. Published this week, the 2014 Science of Email Report details data from a survey of 1,000+ English-speaking email users, 150,000+ email campaigns... [...]