’13 Lessons From Upworthy & BuzzFeed: Viral Content’s Secret Sauce’ – HubSpot

The latest article on HubSpot blog is titled “13 Lessons From Upworthy & BuzzFeed: Viral Content’s Secret Sauce”.

Kelsey Libert says, “As social sharing has accelerated at an exponential rate over the last several years, so too have a slew of enterprising and innovative new sites that have learned to successfully leverage the full scope of social. Two in particular, BuzzFeed and Upworthy, have had growth so substantial that it’s been hard not to hear about or notice their meteoric growth.

BuzzFeed has tripled its monthly unique visitor counts over the last 24 months, from 4.3 million to 19.3 million. At its current projected trajectory, it’s set to eclipse sites like The New York Times,Huffington Post (also started by a BuzzFeed founder), and CNN over the next few years”.

13 Lessons From Upworthy & BuzzFeed: Viral Content’s Secret Sauce

HubSpot