‘The Rise of Content = The Resurrection of Publishing’ – ClickZ Blog
The latest ClickZ blog post is titled “The Rise of Content = The Resurrection of Publishing”.
Jeanniey Mullen says, “The rise of content marketing means that as a publisher, you hold the keys and power to the future.
This week, NewsCred released an article called “50 Stats You Need to Know About Content Marketing.” I’ve been following NewsCred for some time and have been impressed with their outreach and engagement strategy. So when this email came through, I decided to take a look. As I read through the facts (although some of them are a few years old), I found myself thinking back to how powerful publishing really is, in almost every instance.
For example, did you know that back in 2012 AOL and Nielsen shared a statistic that 27 million pieces of content were shared daily? In May of 2013, Facebook reported that 4.75 billion pieces of content were shared daily as of May 2013, which is a 94 percent increase from August 2012. WOW”.
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