The latest article on ‘Business 2 Community’ is titled “The 4 V’s in Big Data for Digital Marketing”.

Jason Bowden says, “Digital marketing professionals declare big data as the next BIG thing in digital marketing. In the past years, only a few marketers take the time to keep tabs on the big data flowing across the different aspects of their marketing campaigns. This time around, there is no way of stopping the surge of big data explosion upon the emergence of better online marketing analytic tools, mobile marketing schemes, internet technology and social media platforms. If you are not at least acquainted with big data by now, then you should not wonder why your online marketing campaign is probably lagging behind your competitors“.

Business2Community.com

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