Dario Zadro says, “It’s been said that all politics are local, and much the same can be said about commerce. The World Wide Web has given even the smallest business owner access to the global marketplace, but brick and mortar enterprises still heavily depend on local search traffic to survive.

This is not to say that the internet cannot be a valuable tool for local businesses. It most definitely is! But as a tool it must be pressed into service to drive real world traffic into local shops and offices“.

Business2Community.com

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