Monique de Maio says, “For years, Twitter has been a very tricky platform to measure marketing ROI on. No more! Earlier this summer, Twitter quietly rolled out a powerful analytics suite to complement their Twitter Ads dashboard. Not a Twitter advertiser? That’s OK – you can still access the analytics! Here’s a tour of the new analytics and how you can use them to maximize your social media marketing.

Twitter’s new analytics are available inside their Twitter Ads platform, so you’ll need to sign up for Twitter Ads at ads.twitter.com. You’ll have to put a credit card number in, but you don’t actually have to pay for ads to use the platform. Once you’re on the platform, get ready for a level of data and analytics for Twitter that up until now, you’ve only been able to dream about!“.

Maximize Your Social Media Marketing With Twitter’s New Analytics

Business2Community.com

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