‘Six case studies that prove content marketing ROI isn’t fictional’ – ‘Econsultancy’ Blog

David Moth says, “I probably don’t need to convince you of the value of content marketing as much has been written on the topic in the past few years.

However it can still be difficult to measure the precise ROI of content marketing, as one can’t simply point to a blog post or YouTube video and say it definitely led to someone making a purchase.

However there are methods of proving the value of content marketing to an organisation, as highlighted by these case studies”.

Six case studies that prove content marketing ROI isn’t fictional

‘Econsultancy’ Blog