‘The Ultimate List of M-Commerce Best Practices’ – ‘Website Magazine’ Article
Allison Howen says, “Forrester predicts that mobile sales will top $100 billion in 2014.
The only way for merchants to reap the rewards of this growing industry, however, is by establishing a mobile presence that offers an intuitive experience for consumers. In doing so, retailers will be pushing mobile consumers toward the checkout rather than a competitor’s website”.
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