Greg Sterling says, “Yahoo just reported Q3 revenues. The company said that it earned $1.094 billion in revenue, which was up a modest 1 percent compared to a year ago. This beat Wall Street expectations; analysts had anticipated an overall revenue decline.

The company also reported that mobile revenues were “now material” and exceeded $200 million for the quarter. For the year Yahoo projected more than $1.2 billion in mobile ad revenue, which is both a surprise and a bright spot for the company.

Search revenues overall were up while display was down. Search revenue (ex-TAC) in the quarter was $450 million, which was an increase of 6 percent year-over-year. However display revenue (ex-TAC) was down 6 percent to $396 million vs. last year”.

Yahoo Q3: $1.1B In Total Revenue, $1.2B In Mobile Projected For 2014

Marketing Land

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