Ben Davis says, “Social media plays such an important role in publishing that sharable and fun interactive content is now the way to elevate a piece from ‘buzzy’ to ‘viral’.

Buzzfeed and The Guardian have proved masterful at this (for different reasons) but there are plenty of other publishers and organisations getting in on the act.

Here’s just a few of them”.

Nine examples of interactive web content

‘Econsultancy’ Blog

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