Owen Thomas says, “The nearly-forgotten sound of the newspaper landing with a thud on a doorstep is being replaced by the bright chime of a smartphone notification. Thanks to new apps, the news is once more being delivered. The latest to jump on this trend is Flipboard, which updated its app late Wednesday evening with several new features. Notable among them is the Daily Edition, a collection of links to news stories selected by Flipboard’s editorial staff”. Flipboard, Circa, And Yahoo Deliver The News ReadWrite  [...]

Niti Shah says, “Email marketers spend a lot of time creating lists. Lists by persona, lists by sub-persona, by lifecycle stage, by topic of recent conversion, by number of times they’ve viewed a webpage … You name it, there’s a list segment for it. All of these list segments give us a way to whittle down our databases and find thebest audience for a particular email, or for a particular piece of smart content on our websites. But, while lists of contacts that fit a target audience are very important, it’s equally important to create lists of people who you don’t want... [...]

Allison Howen says, “When it comes to engaging fans on social media, there are certain unwritten rules that brands should be abiding by. Even though some of these rules may be obvious to social media pros, it is always a good idea to re-evaluate social strategies every six months – because even the savviest social professional can fall into the trap of posting too much promotional content or overlooking the importance of interacting with fans. To make sure your brand is executing impeccable social media etiquette; take a look at Website Magazine’s list of five unwritten rules for social... [...]

Chow says, “We obviously all know that there are a ton of ways to expand online presence, and that social media has been around for some time now.  If this is news to you, you may have missed to boat about 10 years ago. It may be easy to see how important it is, but when you are running a business, often times social media is the first thing in the world to get put on the back burner with a new or budding company.  Lets take a look at some reasons why you need to make sure you do NOT neglect the social media aspect of your company”. Why You Should Care About Social Media John Chow’s Blog  [...]

For one week only, you can get a lifetime license to Audello This is a web-based solution for easily recording and posting your Podcasts. Audello’s standard price is $297 per year. For the next week only, the price has slashed by $100 to $197 for a lifetime license. That’s a whopping discount. Rather than $297 per year, you only pay $197 for lifetime. In this package, you get access to the server application of Audello. You also get the desktop app for Windows or Mac that lets you record, convert and upload your audio podcasts and a mobile app to record and upload directly from your... [...]

The 4th annual ‘SMX Social Media Marketing’ Conference is taking place in Las Vegas on November 19-20. SMX team says, “Talk shop with your social media marketing peers and maximize facetime with special guest speakers through a variety of networking opportunities over refreshment breaks, lunches and cocktail receptions! FEATURED TOPICS INCLUDE: Social analytics & maximizing ROI Advanced targeting techniques for paid social campaigns Boosting organic reach for social content Social media management tools & platforms Community management strategies Channel specific strategies... [...]

Liam Curley says, “Few e-commerce companies launch with the intention of growing a multinational retail business. However, when their website begins to receive inquiries and sales from abroad, many companies start considering the opportunities available for online export. Recently, we at Smoke & Croak published an interactive infographic on search engine optimization for an international website. It’s a step-by-step guide on how to conduct SEO to grow visibility on international search engines. And although it provides useful insight from sources around the Web on how to promote... [...]

Amy Gesenhues says, “During this week’s Code/Mobile Conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki confirmed half of YouTube’s traffic was coming from mobile phone and tablet devices. Recode.net reported on Wojcicki’s Code/Mobile presentation, noting her comments on the importance of mobile, along with remarks that YouTube is exploring a new ad-free subscription service”. Wojcicki Says 50% Of YouTube’s Traffic Now Coming From Mobile Phones & Tablets Marketing Land  [...]

Adam Hansen says, “Link-building services have always been a part of the SEO world because, let’s face it, building (the right) links isn’t always the easiest thing in the world to do. It can be repetitious, boring, thankless and sometimes futile. Yup, there’s nothing like spending more time than it takes to watch all of the Star Wars movies (except that dumpster fire of a film, Episode I — no one should have to endure that again), only to find that the links didn’t stick and all your work was for”. Link-Building Services: Are the Risks Worth the Rewards? Mark Ling’s  ’Affilorama’... [...]

Today at Noon Chris Fox is releasing My Video Factory. Artistically-challenged marketers everywhere rejoice.. With this web-based software, anyone with a connection to the internet can make videos they can be proud of. With My Video Factory, you can: • Create, Build (& even Spin unlimited versions of) your video from a web-based system • Create unique versions of your videos for each video site where you want to post one, so you can easily target multiple keywords with the different versions • Drag and drop your slides to create perfectly flowing videos • Select from the big selection... [...]